Rodnoy
From Wikipedia, the free encyclopedia
| "Rodnoy" | ||||
|---|---|---|---|---|
 | ||||
| Single by Loboda | ||||
| Released | 5 March 2021 | |||
| Genre | Pop music | |||
| Length | 3:34 | |||
| Label | Sony Music | |||
| Songwriter(s) | Dmitry Loren[1] | |||
| Producer(s) | Yekaterina Ryzhaya | |||
| Loboda singles chronology | ||||
| ||||
| Music video | ||||
| "Rodnoy" on YouTube | ||||
"Rodnoy" (Russian: Родной; transl. The closest person) is a song by Ukrainian singer Loboda, released on 5 March 2021 by Sony Music Entertainment.[2]
In December 2020, while promoting her previous single "Moloko", the Loboda announced that the next single would premiere on 14 February 2021.[3] However, the song was not released on the scheduled date. On 2 March Loboda shared on her social networks that the new single will be released on 5 March along with a music video.[4] The song was written by Dmitry Loren, who previously wrote the song "Lety" for Loboda.
The song became available on all digital platforms on 5 March 2021.
Music video
The music video for the song was presented on the same day as the song. It was directed by Anna Melikyan, known for such films as "Tenderness", "Fairy", "Three", "Mermaid."[5] The main roles in the video were played by Anna Chipovskaya and Yuri Borisov.[6]
Critical reception
Alexey Mazhaev from InterMedia noted that the high-quality visual range of the music video does not work idle, since the song itself turned out to be a one-hundred-percent hit. He also suggested that in a couple of weeks, the chorus of "Rodnoy" will be sung by a large part of the Russian-speaking population.[7]
