Surpass

Brand of antacid chewing gum, 2001–2003 From Wikipedia, the free encyclopedia

Surpass was a Wrigley antacid gum.

Product typeAntacid chewing gum
ProducedbyWrigley Company
Introduced2001
Quick facts Product type, Owner ...
Surpass
Product typeAntacid chewing gum
OwnerMars, Inc.
Produced byWrigley Company
Introduced2001
Discontinued2003; 23 years ago (2003)[1]
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Description

Surpass was a brand of chewing gum released by Wrigley Healthcare. It was marketed as an antacid gum intended to treat heartburn.[2]

History

Wrigley Healthcare began shipping the gum on February 19, 2001.[3] Sales were below the company's expectations.[2] Shipments of Surpass to retail outlets were discontinued in March 2003 due to lack of popularity.[4][5]

References

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