Talk:Third Eye Shoppe

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Third Eye Shoppe is now Third Eye Crossing

Updates are needed to reflect current status- currently the establishment at 3950 Southeast Hawthorne Boulevard, Portland, Oregon, U.S, is owned and operating in 2026 under the name Third Eye Crossing. They have an official website and official Instagram, with various posts highlighting their recent business activity. As recently as May 9th 2026, they hosted a "Spring Pop-Up", which shows the new name, new logo, and 3950 Southeast Hawthorne Boulevard address. The May 9th pop-up event listed details as Glassblowing, local DJs, Vendors, live painting.

https://www.instagram.com/thirdeyecrossing/ https://thirdeyecrossing.com/ D3rockk (talk) 21:28, 21 May 2026 (UTC)

Requested edit: Move page to "Third Eye Crossing" and update business details

Requested move 23 May 2026

Third Eye ShoppeThird Eye Crossing – Please rename this article from "Third Eye Shoppe" to "Third Eye Crossing" and update the business description to reflect the recent ownership and name change. The business has officially rebranded as Third Eye Crossing (see: ). Please also update the lead sentence to reflect this new entity. I have provided the necessary citations to verify these changes; thank you for reviewing this request. D3rockk (talk) 21:42, 21 May 2026 (UTC)

Note: I converted this to a requested move. -MPGuy2824 (talk) 06:13, 23 May 2026 (UTC)

Requested edit: Changing short description from "Defunct head shop in Portland, Oregon" to "Head shop in Portland, Oregon"

Requested edit: Changing short description from "Defunct head shop in Portland, Oregon" to "Head shop in Portland, Oregon"

(see: ) D3rockk (talk) 21:44, 21 May 2026 (UTC)

Requested edit: Update lead paragraph to reflect current branding and status

Please update the opening paragraph of the article to reflect the business's current name and status. I propose the following text: "Third Eye Crossing, commonly known as The Third Eye and formerly known as Third Eye Shoppe, is a head shop in the Hawthorne district of Portland, Oregon. Originally founded in 1987 by cannabis activist Jack Herer, the shop was later managed by Mark Herer until its closure in 2017. Following a period of inactivity, the store re-opened on March 11, 2026 as Third Eye Crossing under a new owner. The store is now open 7 days a week and currently operates as a community hub featuring local events."

Supporting sources for these changes can be found here: https://thirdeyecrossing.com/, https://www.instagram.com/thirdeyecrossing/.

D3rockk (talk) 21:49, 21 May 2026 (UTC)

Using the {{textdiff}} template would make it easier to see the differences that you are proposing. Try to use that in all your edit requests. -MPGuy2824 (talk) 06:17, 23 May 2026 (UTC)

Requested edit: Update description section to reflect current business operations

Please update the "Description" section to incorporate the current status of the business, and to update subject tense while maintaining the original article's syntax and structure. I propose the following text:

"Third Eye Crossing is a head shop on Southeast Hawthorne Boulevard, near its intersection with Southeast Cesar Chavez Boulevard (formerly Southeast 39th Avenue), in southeast Portland's Richmond neighborhood. The store sells traditional head shop paraphernalia, including: bongs, books, bumper stickers, clothing, crystals, Grateful Dead and Jerry Garcia memorabilia, hookahs, incense, posters, rolling papers, tie-dyed shirts, and vaporizers. The establishment has long been a landmark of the city's cannabis culture; The Oregonian once described it as a "link to the city's lively and long history with marijuana activism". The store was owned by cannabis and counterculture activist Jack Herer (1939–2010). Herer's son, Mark, who later owned the shop, described The Third Eye as "a hippie, Grateful Dead department store". Cannabis activist Russ Belville compared the establishment to a "Prohibition-era speakeasy". Images of Garcia and Herer are still displayed today to "keep watch over the shop". In 2026, the building entered a new phase of operation under the stewardship of new owners as The Third Eye Crossing. "Third Eye Crossing 2026 business landing page". Third Eye Crossing. Retrieved 21 May 2026."

(see: )

D3rockk (talk) 21:54, 21 May 2026 (UTC)

Requested edit: Update "History" section to include recent business revival

Please update the "History" section to include the property's transition from dormancy to its current operation as Third Eye Crossing. I propose the new history text below, which updates tense & includes recent updates.

I propose the following text:

Photograph of a bearded man; he is wearing glasses and a watch, and holds in his hands a colorful poster depicting the comic character Freewheelin' Franklin
"Cannabis activist Jack Herer (pictured in 1989) owned The Third Eye until his son, Mark, took over in 2001.

Jack Herer and his friend "Captain" Ed Adair purchased the "funky" building that would house The Third Eye, which formerly served as a two-story house, for around $100,000 (~$236,175 in 2024). The shop officially opened on July 1, 1987, and became known for its "eye-catching" exterior. Madeline Martinez recalls drafting Oregon Ballot Measure 67—which modified state law to allow the cultivation, possession, and use of cannabis by doctor recommendation for patients with certain medical conditions, after passing in 1998—on the shop's second floor, alongside other cannabis activists. She has said, "A lot of the beginnings of the movement itself took place in that building." Mark Herer assumed ownership from his father in 2001. Throughout the 2000s, the business thrived, supporting a dozen employees with comprehensive health insurance benefits. However, the retail landscape shifted significantly by the mid-2010s. By 2016, the shop faced a sharp decline in sales-Herer estimated a loss of $500,000 in sales compared to the previous year-driven by the rise of online retail and increased competition from newly legalized cannabis dispensaries. On March 31, 2017, the original store closed its doors. Mark Herer said the decision to close the shop was difficult, but "necessary as sales have steeply declined in recent years". In addition to lower sales, road construction, the development of the surrounding neighborhood, increasing health care costs, and "changing tastes and preferences of the modern cannabis consumer" were cited as reasons for the closure. At the time, activist Russ Belville described the closure as "a natural evolution," characterizing the store as "a relic from another era where those of us in the cannabis community were always outlaws."" The Third Eye Shoppe hosted a farewell party during its final days to show its gratitude to customers. Following the closure, the building was sold to a commercial developer for $1 million in cash. Following a nine-year period of inactivity, the building entered a new chapter as Third Eye Crossing under new ownership. Since its soft re-opening on March 11, 2026, the establishment has pivoted toward a community-focused model. On May 9th, Third Eye Crossing hosted a pop-up event that included live glass-blowing, live painting, DJ sets, and vendors."Third Eye Crossing 2026 business landing page". Third Eye Crossing. Retrieved 21 May 2026.@thirdeyecrossing; (2026-05-03). "Third Eye Crossing Pop-up community market event". Retrieved 2026-05-21 via Instagram.

D3rockk (talk) 21:58, 21 May 2026 (UTC)

Requested edit: Update "Reception" section to include current business evolution

Please update the "Reception" section to include the rebranded Third Eye Crossing name and update tense. I propose the below text, which maintains the original article's syntax, structure, and citation style:

Photograph of a building's exterior, which is covered in colorful murals and has a sign displaying "The Third Eye Shoppe" in the center
Front exterior, 2017

Throughout its original three-decade tenure, the establishment was deeply embedded in Portland's cannabis culture and recreational drug tourism. It became a recognized stop on city tours, including Pedal Bike Tours' popular Pot Tour,LaMontagne, Lota (October 12, 2015). "Pedal Rolls Out Portland Pot Tour". Pedal Bike Tours. Archived from the original on April 16, 2017. Retrieved April 14, 2017. an educational and recreational excursion of the marijuana-friendly sites, established in 2015.Hide, Will (November 27, 2015). "Port Tour of Portland, Oregon: A Cycling Trip with a Difference". The Independent. London: Independent Print Limited. ISSN 0951-9467. OCLC 185201487. Archived from the original on April 16, 2017. Retrieved April 14, 2017.Maurer, Leah (May 25, 2016). "Portland Pot Tour: Sustainability, History, & Cannabis". Dope. Archived from the original on April 19, 2017. Retrieved April 18, 2017. Media coverage frequently highlighed its unique character, with Zoe Wilder describing the shop as a "funky counterculture boutique" in her Merry Jane article, five "stoner-friendly things to do" in Portland.Wilder, Zoe (November 4, 2016). "5 Stoner-Friendly Things to Do When Visiting Portland, Oregon". Merry Jane. Archived from the original on April 16, 2017. Retrieved April 14, 2017. The shop was a perennial favorite in Willamette Week's annual "Best of Portland" reader's poll. It secured the title of Best Head Shop in 2005,Shinn, Laura (August 9, 2005). "Reader's Poll – You Voted. We Tallied". Willamette Week. Archived from the original on April 19, 2017. Retrieved April 18, 2017. and in 2015, readers voted it Best Head Shop and Best Vape Shop. As recently as 2016, the store again took top honours as Best Head Shop and earned runner-up status for Best Smoke Shop."Best of Portland Readers' Poll". Willamette Week. July 14, 2015. Archived from the original on April 19, 2017. Retrieved April 18, 2017. "Best of Portland Reader's Poll 2016: The Complete List of Winners". Willamette Week. July 18, 2016. Archived from the original on April 16, 2017. Retrieved April 14, 2017.

In 2026, the establishment rebranded as Third Eye Crossing under new ownership. The space still has much of the original exterior art today, and attracts a modern audience through pop-up events that include live glassblowing demonstrations, live painting, music and vendors.@thirdeyecrossing; (2026-05-03). "Third Eye Crossing Pop-up community market event". Retrieved 2026-05-21 via Instagram.

D3rockk (talk) 22:00, 21 May 2026 (UTC)

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